About us

A small group of friends started this.

A couple of years ago we all had the same very slow August. Work was open, but almost nothing moved. We felt Europe could do better, not with fewer holidays, but with a better August rhythm.

Who we are Friends first

We are a small group with different jobs, cities, and routines, but the same feeling that August can work better.

What we want Action and rhythm

More freedom to rest all year, and more action to keep August productive for everyone else.

Friends and coworkers talking around a table

Conversations

How the idea started

Modern shared workspace with warm light

Local energy

Why local action matters

How it began

“We are not asking Europe to work harder. We are asking Europe to shift how August works.”

August Shift grew from a few simple conversations between friends who all ran into the same problem: a month that felt half paused while real life still had to move.

What we do

We collect useful ideas and share a simple case for change.

We keep the message simple

Shift the mentality, spread rest through the year, and make August more productive for workers, parents, and small businesses.

We collect practical ideas

We collect ideas that are easy to understand, possible to test, and easy to copy locally.

We support positive pressure

We want calm public pressure for better planning, local pilots, and smarter legislation.

We stay open to others

If people from more cities and countries want to help, start a local #AugustShift initiative and the idea becomes stronger and more realistic.

Contact

Get in touch with August Shift.

If you want to contact us, send us a note and we will reply from the right part of the group.

info@augustshift.com